Client: Philanthropic Advertising

Philanthropic Advertising

At first the brief seemed obvious – convince women to get a mammogram. But she’s always neglecting herself and indulging everyone else. So we decided to appeal to her family and show them where they’d be without her. These spots won a Gold Pinnacle, the highest honor in the DDB network.

Client:

Philanthropic Advertising

Project:

American Cancer Society / Mammograms